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Ads & Revenue Tracking

Find out which ₹500 a day is paying for itself.

Follow a rupee from the ad click to the lead, the sale and the renewal, per contact.

Try it free See it on a call

Instead of: Screenshots of Ads Manager, a monthly Excel.

Marketiism weekly report: new enquiries, bookings and revenue against last week
The real app, in a sample clinic workspace. Patient names and numbers are sample data.

Which ad actually brought the money.

Meta says your campaign got 212 leads. That's nice, but how many paid? Here every payment is traced back to the ad and campaign it came from. You can switch off the one that only brings enquiries.

What does Ads & Revenue Tracking cost?

Ads & Revenue Tracking comes with Marketiism plans from ₹999 a month, before 18% GST. Every plan starts with 14 days free and no card. Limits differ by plan.

Compare plans, limits and add-ons
  • Starter₹999 a monthOne business, one or two people answering customers.
  • Growth₹2,999 a monthA small team that sells every day.
  • Agency₹9,999 a monthAgencies running many clients.

What it does

From click to payment

Ad, source and campaign are stored on the contact, so revenue reports use real payments, not form fills.

Purchases sent back to Meta

Paid orders go to Meta's Conversions API from our server, so it learns from real buyers even when browsers block the pixel. For Google Ads you download a conversion file and upload it.

Reports that answer one question each

Revenue by product, by source and by month. No pivot tables.

Leads tell one story. Payments tell another.

September for a Pune clinic, sample numbers. Meta's report would rank the generic campaign first.

Leads tell one story. Payments tell another.
FeatureLeadsPaidRevenue
Diwali cleaning, Kothrud21258₹1,12,400
Aligners, Instagram reels649₹98,000
Generic, Pune city3016₹7,200
Google Maps, organic8824₹24,200

From the click to the invoice

The visit

What comes in
Someone clicks your ad
What runs on its own
Source, campaign and ad saved
What you get
Stored on the contact, not a cookie

The enquiry

What comes in
Form fill or WhatsApp chat
What runs on its own
Linked to that first visit
What you get
You know where the lead came from

The payment

What comes in
UPI payment days later
What runs on its own
Revenue credited to the original campaign
What you get
Purchase sent to Meta; Google by upload file

Each report answers one question

  • Revenue by source

    Which channel pays.

  • Revenue by campaign

    Which ad to switch off.

  • Revenue by product

    What sells after the click.

  • Revenue by month

    How this month compares.

Why sending purchases from the server mattersBrowsers and ad blockers often stop the pixel. Sending the purchase from our server means Meta still learns who bought. For Google Ads you upload a file of paid orders, which does the same job.

Twenty minutes, once

  • 01

    Add your Meta Pixel ID

    And the access token for the Conversions API, in settings.

  • 02

    Download the Google Ads file

    Upload paid orders to Google Ads as offline conversions.

  • 03

    Use UTM links

    Our free UTM builder makes them. Every ad gets its own.

Make the numbers useful

UTM link builder

Tag every ad link so sources are clean.

Read more

Performance marketing

Our team runs Google and Meta ads judged by enquiries.

Read more

Checkout & Billing

Where the payments come from.

Read more

Works well with

Grow

Funnels & Sites

Build a landing page, a small website or a full webinar funnel. Type what you want or drag blocks around.

  • Start from a sentence, then edit by hand
  • The whole funnel in one place
  • Light pages for 4G phones
Sell

CRM & Pipelines

A list of every lead, a board of every deal, and a timeline that fills itself from forms, chats and payments.

  • A timeline nobody has to type
  • Boards that match how you sell
  • A short list of who to call today
Sell

Checkout & Billing

Checkout on Razorpay, Cashfree or Stripe with UPI first, UPI AutoPay for monthly fees, coupons, order bumps and GST invoices on every order.

  • UPI at the top of the page
  • Small add-ons that add up
  • Invoices your CA will accept

Questions people ask

What is Revenue Analytics?

It shows which ad, campaign or source brought customers who actually paid, not just people who filled a form. The source is saved on each contact when they arrive and joined to real payments later. Purchases are also sent to Meta and Google from our server, so your ads learn from buyers.

  • Per contact Source and campaign saved. From the first visit.
  • Payments Not form fills. Revenue uses money received.
  • Server-side Conversions to Meta and Google. Works when pixels are blocked.
  • ₹ ROAS Return on ad spend. By campaign, by month.
What is revenue attribution?
Revenue attribution means crediting each sale to the ad, campaign or channel that brought the customer. Marketiism saves the source on the contact when they first arrive and links it to their payments later, so you can compare campaigns by money received rather than by clicks or form fills.
How is this different from Meta Ads Manager?
Ads Manager reports what Meta can see, mostly clicks, leads and pixel events. Revenue Analytics uses your own payments and invoices, including sales that happened days later on WhatsApp or at the counter. It also covers Google, organic search and referrals on the same screen.
What are server-side conversions?
Server-side conversions are purchase events sent from our server to Meta's Conversions API instead of only from the visitor's browser. They still arrive when a browser blocks tracking scripts, so Meta learns from real buyers. For Google Ads, Marketiism gives you a file of paid orders to upload as offline conversions.
Do I need a developer to set it up?
No. You paste your Meta Pixel ID and a Conversions API access token into settings once, and paid orders go to Meta automatically. For Google Ads you download the conversion file and upload it. UTM-tagged links on your ads make the source data cleaner, and our free builder creates them.
Does it track WhatsApp sales?
Yes, when the sale is paid through Marketiism. A lead who clicked an ad, chatted on WhatsApp and paid a UPI link three days later is credited to the original campaign, because the source is stored on the contact rather than in a browser cookie that might expire.
What is ROAS?
ROAS, or return on ad spend, is revenue divided by what you spent on ads. If a campaign cost ₹20,000 and brought ₹80,000 in paid orders, its ROAS is 4. Revenue Analytics works it out from real payments, so a campaign with cheap leads but few buyers shows up clearly.
Which plan includes Revenue Analytics?
Source tracking and revenue reports are available on every plan, because they come from the contacts and payments you already have. Server-side conversions to Meta and Google need your own ad accounts connected in settings. All plans start with a 14-day free trial. You can check your sources before you pay.
Does it respect cookie consent?
Yes. Server-side conversions follow a consent rule, so purchases are only sent to ad platforms where the visitor's consent allows it. The site's cookie notice explains what is collected, and essential cookies are kept separate from analytics and advertising ones. Inside the Marketiism app, where your customer data lives, no advertising cookies are set.
Can I see revenue by product and month?
Yes. Revenue reports group real payments by product, by lead source and by month. You can see what sells after the click and whether this month is ahead of the last one. They use money actually received, not form fills, which keeps campaigns that only bring enquiries from looking better than they are.
What counts as revenue?
Payments received through checkout, payment links, subscriptions and invoices recorded in Marketiism, minus refunds and credit notes. Form fills and abandoned carts are counted as leads and drop-offs, never as revenue, so the numbers match what reached your bank. Payments made outside the system, such as cash at the counter, can be recorded as invoices too.
Can I track organic search and Google Maps?
Yes. Visits from Google search, Google Maps, Instagram profiles and referrals are recorded as sources too, alongside paid ads. Many local businesses find Google Maps brings fewer leads than ads but a much higher share of people who actually pay. That usually means your Google profile deserves more attention.
How long does it take to see useful numbers?
Usually two to four weeks, depending on how fast you sell. You need enough leads to turn into payments before comparing campaigns. Businesses with long decisions, such as real estate or admissions, should judge campaigns over a full quarter rather than a week. Early numbers still show obvious losers.
Does it work for agencies with many clients?
Yes. On the Agency plan each client has its own workspace with its own contacts, payments and revenue reports. You can review every client's campaigns in their own numbers. A monthly client update no longer means stitching together screenshots from three ad accounts. Each client sees only their own data.
Why do my numbers differ from Meta's?
Meta counts conversions it can see in its own attribution window, often including views. Revenue Analytics counts payments you actually received and credits them to the source saved on the contact. The two will rarely match exactly, and yours is the one that matches your bank.
Is there a free way to start?
Yes. Use the free UTM link builder to tag your ad links today, so sources are clean from the start. When you start the 14-day trial, contacts arriving through those links carry their campaign details into the CRM and into the revenue reports. Tagging links costs nothing and pays off later.

Try Ads & Revenue Tracking on your own business.

14 days free, no card. If you get stuck setting up WhatsApp, we'll get on a call and do it with you.

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