Social bios
Put the link in your Instagram, Facebook and Google profile.
WhatsApp link generator
Enter your WhatsApp number and the message customers should send. You get a link that opens the chat with the message typed in.
Where it helps
Website buttons
Add a 'Chat on WhatsApp' button to your site.
Ads and campaigns
Use different pre-filled messages to see which ad brought a chat.
Good to know
Nothing is stored
What you type is used to build this one page and isn't saved.
Test the link
Open it on your own phone before sharing it.
Number must be on WhatsApp
The link only works for numbers registered on WhatsApp.
Questions people ask
How do you create a WhatsApp click-to-chat link?
Enter your WhatsApp number and, optionally, the message customers should send. You get a wa.me link that opens a chat with you with the message already typed. Type a 10-digit Indian mobile number and 91 is added for you; for other countries, start with + and the country code. Turn the same link into a QR code with one click.
- wa.me Official link. No redirect.
- 91 Added for you. 10-digit numbers.
- Message Pre-filled. Optional.
- QR One click. For posters.
Do I need WhatsApp Business for this?
No. A wa.me link works with the normal WhatsApp app and with WhatsApp Business. The Business app adds a profile, catalogue and quick replies, which help when customers start chatting through your link, but the link itself works either way. Most small businesses use the Business app.
How should I type the number?
Type the 10-digit mobile number; 91 is added for India and a leading 0 is dropped. For a number outside India, start with + and the country code. The link uses the full international number without spaces or symbols, which WhatsApp requires. Test the link after making it.
Where can I use the link?
Instagram and Facebook bios, your Google Business Profile, a website button, SMS, email signatures and Click-to-WhatsApp ads. For posters, shop counters and visiting cards, use the WhatsApp QR code generator, which turns the same link into a code customers can scan. Add it everywhere customers find you.
What message should I pre-fill?
Something short that tells you where the customer came from and what they want, such as 'Hi, I saw your Instagram post and want to know the price.' It saves them typing and helps you reply faster. Customers can edit it before sending. Keep it friendly.
Will the link stop working?
No. It's a plain wa.me link with your number, not a redirect through our servers, so it keeps working as long as the number is on WhatsApp. If you change your number, make a new link and update it everywhere you've shared the old one.
Can I track how many people clicked?
A wa.me link doesn't count clicks by itself. Use a different pre-filled message for each place you share it, such as 'from Instagram' or 'from the website', and you'll see the source in each chat. Website analytics can also count button clicks. Note sources in your CRM.
Can I use emoji or Hindi in the message?
Yes. The message is encoded properly in the link, so emoji, Hindi, Marathi, Tamil and other scripts work. Keep it short, because long messages make long links. Test it on your phone to check the message appears exactly as you wrote it. Short messages work best.
Can I add a WhatsApp button to my website?
Yes. Use the link as the target of a button or a floating chat icon on your site. Most website builders have a button or link field where you can paste it. Marketiism sites and landing pages include a WhatsApp button built in. Test it on mobile.
Can several staff answer chats from one link?
A wa.me link opens a chat with one number. On the phone app, one number is used on one phone plus linked devices. For a team answering together, a shared inbox on the WhatsApp Business Platform, such as Marketiism, lets several staff reply from one number.
Does the link work on desktop?
Yes. On a computer, wa.me opens WhatsApp Desktop or WhatsApp Web, where the customer can send the message from their linked account. On phones it opens the WhatsApp app directly. Test both if many of your customers come from your website. Most customers will use a phone.
What is Click-to-WhatsApp advertising?
Facebook and Instagram ads can open a WhatsApp chat with your business when someone taps them. You set this up in Meta's ads manager by connecting your WhatsApp number. A wa.me link is the simpler option for organic posts, bios and your own website. Both start chats.
Is my number shown to anyone?
Yes, anyone who opens the link can see your WhatsApp number, because the chat opens with it. Use a business number you're happy to share publicly. If you'd rather not, a WhatsApp Business account with a separate business number keeps your personal number private. Choose carefully.
Is anything I type stored?
No. The link is built for this one request and isn't saved, and it doesn't route through our servers when customers use it. There's no sign-up. Copy the link and keep it somewhere safe, such as your notes or social profile settings. No account is needed.
Does it work on a phone?
Yes. Enter your number and message on your phone, copy the link and paste it straight into your Instagram bio or a message. Tap the link once yourself to test it. The page works in any mobile browser without an app. It takes under a minute.
Is the WhatsApp link generator free?
Yes. It's free with no sign-up and no limit. It's one of the free WhatsApp tools from the Marketiism app. Marketiism, our paid software, adds a shared WhatsApp inbox, an AI assistant that replies to customers and automated follow-ups. Use it as often as you need.
Want this inside your own account?
Marketiism keeps your invoice numbers, GST reports, UPI payment links and WhatsApp reminders in one place. Leave your details and we'll call to set it up for your business, or start the trial yourself.
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