A new website
Give browser tabs and bookmarks your logo instead of a blank page.
Favicon Generator
Turn your logo into a complete favicon set. It is made on your device and never uploaded.
Your files stay with you. Your files never leave your browser. This tool runs on your device: nothing is uploaded to our servers, so there is nothing for us to store or see.
How to use it
- Choose a square logo or icon image.
- Adjust padding, rounded corners or a background colour if you like.
- Download the .ico, single sizes or all of them as a ZIP, and paste the tags into your site.
Where it helps
Search results
Google shows favicons next to results on mobile.
Home screen icons
Visitors who save your site get a proper app-style icon.
Good to know
Private by design
Pictures are processed in your browser and never uploaded to our servers.
Simple shapes win
Fine detail disappears at 16 px; avoid small text.
Transparent PNG
A square PNG with a transparent background works best.
Site builders
WordPress and most builders accept the 512 px PNG as a Site Icon.
Questions people ask
How do you make a favicon for your website?
Choose a square logo or icon, adjust padding, rounded corners or a background colour if you like, then download a favicon.ico, single PNG sizes or everything as a ZIP. Paste the link tags shown on the page into your site's head. The icons are drawn in your browser, so nothing is uploaded.
- .ico + PNG Every size. 16 to 512 px.
- 180 px Apple touch icon. For iPhones.
- ZIP All files at once. With tags to paste.
- 0 Uploads. On your device.
How do I create a favicon?
Choose a square logo or icon image, adjust the padding, corner rounding or background colour if you want, then download the favicon.ico, individual PNG sizes or a ZIP with all of them. Paste the link tags shown on the page into the head section of your website's pages.
Which favicon sizes do I need?
A favicon.ico containing 16, 32 and 48 pixel sizes covers browsers and search results. Add the 180 pixel apple-touch-icon for iPhones and iPads, and 192 and 512 pixel PNGs for web apps and Android home screens. The ZIP download contains all of them. Upload the whole set at once.
What image works best?
A square PNG with a transparent background and a simple, bold shape, such as a letter or a symbol from your logo. Fine detail disappears at 16 pixels, so avoid small text and thin lines. Test how it looks in a browser tab before you finalise it.
Where do I put the favicon files?
Upload them to the root folder of your website and paste the link tags shown on the page into the head of your pages. WordPress and most site builders also have a Site Icon setting that accepts the 512 pixel PNG and creates the other sizes for you.
Are my images uploaded?
No. The icons are drawn in your browser from the image you choose, and nothing is sent to our servers. That's useful if your logo isn't public yet. After the page loads, the generator even works without an internet connection. Nothing is stored, and no account is needed.
Why isn't my new favicon showing?
Browsers cache favicons heavily, so an old icon can stick around for a while. Clear your browser cache, open the site in a private window, or visit the favicon file directly. Search engines take longer still, sometimes several weeks, to show a changed favicon. Patience usually solves it.
Does a favicon help SEO?
It doesn't directly improve rankings, but Google shows favicons beside mobile search results, and a clear, recognisable icon can help people pick your result. It also makes your site look finished and trustworthy in browser tabs and bookmarks. It's a small detail that makes your site look cared for.
Can I add a background colour?
Yes. Add a background colour behind a transparent logo so it stands out on both light and dark browser themes. Rounded corners can soften the square shape. Preview the result at small sizes, because colours look different at 16 pixels. Brand colours usually work best here.
What is an apple-touch-icon?
It's the 180 x 180 pixel icon iPhones and iPads use when someone adds your website to their home screen. Without it, iOS uses a screenshot of the page, which looks messy. The generator includes it in the ZIP and in the tags to paste.
Do I need a .ico file?
Most modern browsers accept PNG favicons, but a favicon.ico in the root of your site is still the most compatible option, and some tools look for it automatically. The generator makes one containing several sizes, so it covers older and newer browsers alike. It costs nothing to include.
Can I make a favicon from text?
Create a square image with your letter or initials first, for example in a design app, then use it here. A single bold letter in your brand colour makes a clean, readable favicon, often better than shrinking a detailed full logo. Bold shapes stay readable at 16 pixels.
What if my logo isn't square?
Crop or pad it to a square first. You can use Crop image for a 1:1 crop, or add padding here so the whole logo fits inside the square. Wide logos usually work better if you use just the symbol or first letter for the favicon.
Does it work on a phone?
Yes, in modern mobile browsers. Choose the logo, adjust it and download the ZIP. You'll usually need a computer to upload the files to your website, but making them on a phone works fine. No app or account is needed, and your logo never leaves the phone during the process.
Does Marketiism use favicons for my pages?
Pages you build in Marketiism can use your own branding, and a proper favicon helps them look professional in browser tabs. Make the icon set here, then use the 512 pixel PNG wherever a site or page builder asks for a site icon. Consistency builds trust.
Is it free?
Yes. The favicon generator is free, with no sign-up and no watermark. It's one of the free image and SEO tools from Marketiism that run in your browser, alongside meta tag and Open Graph generators for finishing your website. Nothing is added to your icons, and business use is fine.
Want this inside your own account?
Marketiism keeps your invoice numbers, GST reports, UPI payment links and WhatsApp reminders in one place. Leave your details and we'll call to set it up for your business, or start the trial yourself.
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